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Yeah. 'Cause um, 'cause I was thinking what if we did like a soft launch. Um, and you know, just test the store out on a small group of people. Did like an exclusive VIP guest list, and offered, you know, a friends and family discount as incentive.
David to Patrick, discussing the upcoming opening night for Rose Apothecary[src]

"Friends & Family" is the twelfth episode in the third season of Schitt's Creek. It is the thirty-eighth episode overall.

Plot Summary[]

David and Patrick's store, Rose Apothecary, is just about ready to open. Patrick wants to do the launch big, with a full page newspaper ad announcing the official opening day among other things. However, David, as the senior partner, makes the ultimate decision of a soft launch, with only family and close friends being officially told and being offered a 25% discount that day. The more and more that David talks to people in town, whether it be about the store or something else, the more that David believes the opening will be nothing like he imagined. Only opening day will tell. Meanwhile, Alexis finds out that she passed her exams, meaning that she has graduated. On the excitement of the moment, Alexis and Ted share a kiss. They have to figure out not only if the kiss means anything, but how they will proceed from that moment. And Moira has discovered something from their past life that was not sold among their possessions and which she has shipped to the motel as a surprise gift for Johnny: a life sized portrait of the family that used to hang in the grand hall of their old house. While the over-sized portrait does remind Johnny and Moira of their past life, they have to decide if it still represents who they are, for good or bad, let alone where they should hang it.

Cast[]

Starring:[]

Guest Starring:[]

Co-starring:[]

Trivia[]

  • In-Universe date: June, 2016
Schitt's Creek
Season One
Schitts-s1
Our Cup Runneth OverThe DripDon't Worry, It's His SisterBad ParentsThe CabinWine and RosesTurkey ShootAllez-VousCarl's FuneralHoneymoonLittle SisterSurprise PartyTown for Sale
Season Two
Schitts-creek-s2
Finding DavidFamily DinnerJazzagalsEstate SaleBob's BagelsMoira vs. Town CouncilThe CandidateMilk MoneyMoira's NudesRonnie's PartyThe Motel GuestLawn SignsHappy Anniversary
Season Three
Season-3-ee
Opening NightThe ThroupleNew CarDriving TestRooms by the HourMurder MysteryGeneral StoreMotel ReviewThe AffairSebastien RaineStop Saying Lice!Friends & FamilyGrad Night
Season Four
Sc-s4
Dead Guy in Room 4Pregnancy TestAsbestos FestGirls' NightRIP Moira RoseOpen MicThe BarbequeThe JazzaguyThe Olive BranchBaby SprinkleThe RolloutSingles WeekMerry Christmas, Johnny Rose
Season Five
Sc-s5-category
The CroweningLove LettersThe PlantThe DressHousewarmingRock On!A Whisper of DesireThe HospiesThe M.V.P.RoadkillMeet the ParentsThe RoastThe HikeLife Is a Cabaret
Season Six
Schitt-s-creek
Smoke SignalsThe IncidentThe Job InterviewMaid of HonourThe PremiereThe WingmanMoira RoséThe Presidential SuiteReboundSunrise, SunsetThe Bachelor PartyThe PitchStart Spreading the NewsHappy Ending
Documentary
BestWishes
Best Wishes, Warmest Regards: A Schitt's Creek Farewell
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