|“||In the lee of a picturesque ridge lies a small, unpretentious winery, one that pampers its fruit like its own babies. Hi! I'm Moira Rose, and if you love fruit wine as much as I do, then you'll appreciate the craftsmanship and quality of a local vintner who brings the musk melon goodness to his oak chardonnay, and the dazzling peach cral-bapple to his Riesling rioja. Come taste the difference good fruit can make in your wine. You'll remember the experience and you'll remember the name: Herb Erfling ger. Burt Herngeif. Irv Herb-blinger. Bing Livehaanger. Liveling. Burt Herkurn. Ban-Bingo ling-fucker!||”|
|— Moira Rose's commercial for Herb Ertlinger Winery[src]|
"Wine and Roses" is the sixth episode in the first season of Schitt's Creek. It is the sixth episode overall.
Johnny's latest networking attempt to make money yields a call back only from Herb Ertlinger, the owner of the local business, Herb Ertlinger Winery, a winery specializing in fruit wines. However, Herb's want is not for Johnny's help in distribution as the latter assumed, but Moira to become the company spokesperson in a series of commercials. Despite detesting the wine itself, Moira agrees as she sees it as being her acting comeback vehicle. Meanwhile, David believes, since he has not been able to sleep since arriving in Schitt's Creek, that he is suffering from some major malady, which is made all the more distressing when he learns there is no hospital in town. What he does learn from the local "doctor" Ted Mullens is that he is having a panic attack, which he and Alexis always believed was something made-up by celebrities. Regardless, David takes measures to overcome his affliction, and Alexis is still doing community service work with Mutt. A couple of subsequent situations allow Alexis to get up close and personal with Mutt, while the same happens for David and an unexpected townsperson.
- Eugene Levy as Johnny Rose
- Catherine O'Hara as Moira Rose
- Daniel Levy as David Rose
- Annie Murphy as Alexis Rose
- Jennifer Robertson as Jocelyn Schitt
- Tim Rozon as Mutt Schitt
- Emily Hampshire as Stevie Budd
- Dustin Milligan as Ted Mullens
- Sarah Levy as Twyla Sands
- Richard Waugh as Herb Ertlinger
- Brendan Cox as Thomas
- Trenna Keating as Crystal
- Brian McQuarrie as Camera Operator
- Victoria Kucher as Receptionist
- Chris Elliott is credited but does not appear.